Global renewable energy producer Sonnedix has appointed Simon Duckett as its first Chief Digital Officer, a newly created role aimed at positioning the company at the forefront of technological innovation in the renewables sector. Duckett, who has over 25 years of experience in technology, was previously Sonnedix's Global Head of IT and Digital.
As the renewable energy industry evolves rapidly, Sonnedix is focusing on adopting cutting-edge technologies to drive efficiencies, optimise operations, and foster innovation. The company sees significant potential in artificial intelligence (AI) to enhance the efficiency and reliability of energy production, reduce costs, and support overall business growth.
In his new role, Duckett will oversee Sonnedix's digitalisation strategy, concentrating on the implementation of digital tools and AI platforms that will enhance analytics, automate processes, and improve decision-making across the business.
Axel Thiemann, CEO of Sonnedix, commented on the appointment: “Our decision to create a new leadership position focused on digitalisation and technology is a clear sign of how we are growing as a business. Simon's wealth of experience will play a significant role in identifying and adopting the latest innovation to scale and accelerate our optimisation journey.
Duckett highlighted the speed of technological advancements and Sonnedix's commitment to embracing these changes. “Technology moves fast, and Sonnedix's culture of innovation and continuous learning creates an exceptional platform to embrace digitalisation,” Duckett said. “AI in particular presents a tremendous opportunity, and we've already cultivated a strong appetite internally for productivity tools.
He added: “Our approach isn't a single bet on AI – we're investing in employee productivity, exploring diverse platforms, and deploying multiple large language models to address dynamic use cases. I'm excited to step into the chief digital officer role to unlock new efficiencies and opportunities across the business.”
Before joining Sonnedix, Duckett served as Vice President for Digital at Arm, a leading semiconductor and software design company. His new role at Sonnedix marks a key step in the company's push towards greater digital transformation in the renewable energy space.
